This course provides an overview of the concepts, methods, and tools by which communication research is designed, conducted, interpreted, and critically evaluated, to help you become a knowledgeable consumer and a limited producer of communication research as you develop skills in gathering, organizing, interpreting and presenting research information using competent and ethically defensible methods.
Intended Learning Outcomes
By the end of this course students should be able to:
1-1 Define research terms.
1-2 Understand how to use the scientific and methodological tools.
1-3 Identify research methodologies used in the field of mass communication.
1-4 Describe the research process.
1-5 recognize the basics of interview as a research tool
1-6 Recognize the different forms of research questions.
1-7 identify the basics of conducting discourse analysis
1-8 Comprehend the rules of surveys and how to conduct them in communication researches
1-9 Describe the experiment process in media researches.
1-10 Understand the roles of variables in quantitative and qualitative research
1-11 recognize the main ethics of researches in communication .
1-12 identify the fundamentals of research reports